Meet The Team
We've brought together a team of seasoned innovators who are passionate about driving success for our clients
Senior Leadership Team
Chief Executive Officer
Nick Armstrong co-founded Identitii in 2014 and serves as its CEO. He has grown it from start-up to multi-award winning, ASX listed FinTech. Nick is an experienced technology entrepreneur, having previously founded and run EnergyLink (formerly COzero) and Greentricity. Nick was an early proponent of blockchain and has been at the forefront of developing some of the most successful use cases for the technology in the financial markets today.
Chief Product Officer
Ben has a strong background in advising companies at various stages of growth, having started his career as a banking and finance lawyer before moving over to management consultancy McKinsey and Company. Ben has been integral in Identitii’s rapid expansion to date and is responsible for supporting its growing global customer base as well as driving product strategy to meet customer needs.
Chief Financial Officer
Margarita is a qualified Chartered Accountant and has held senior finance leadership roles at ASX listed top 100 companies and large multinational organisations. More recently, Margarita has specialised in the unique needs of tech start-ups and has developed a deep understanding of how software-as-a-service, data and FinTech companies move from start-up to scale up business.
Chief Information Officer
James brings a wealth of experience developing innovative technology systems in both corporate and start-up environments and is instrumental in driving the success of blockchain as a way to solve issues associated with bank and corporate financial messaging. James has significant experience in developing distributed systems and databases and is responsible for ensuring Identitii’s systems and processes stand up to the needs of complex organisations.
Chief Commercial Officer
Mark drives the commercial and go-to-market strategy for Identitii. Mark has a proven track record of building and growing technology companies with a particular focus on the financial services industry. Having lived and worked in Hong Kong for most of his career, he is instrumental in supporting Identitii’s local, regional and global clients, and in driving the company’s growth globally.
Chief Marketing Officer
Clare has spent her career helping financial services and technology companies in the U.S., UK, Asia and Australia take advantage of growth opportunities and reach their full potential. She has worked with companies of all sizes but specialises in supporting fast growing B2B companies. Clare’s international experience and focus on financial services and technology businesses is key to driving Identitii’s go-to-market and growth plans both locally and globally.
Chief Technology Officer
Elliot is a passionate and proactive programmer focused on designing elegant solutions to complex problems. He spearheads Identitii’s membership of the Enterprise Ethereum Alliance and brings with him significant experience in designing critical systems for financial services organisations and corporates. He was previously lead architect at Ninja Blocks, a leading IoT start-up acquired by AGL, and helped build the first flight & hotel meta-search engines at wego.com.
Head of People and Culture
Layla is responsible for Identitii’s most important asset – its people. With a rapidly expanding employee base, Layla’s focus is on attracting new talent, while engaging and developing the Identitii team. She is vital to creating a workplace that enables Identitii to scale, while retaining the culture that has made it so successful to date. Layla brings a wealth of experience in recruitment and people leadership across industries, geographies, and businesses.
Elissa is a Chartered Secretary with over 15 years’ experience as a company secretary and corporate governance professional. She has worked with boards and management on a range of ASX and NSX listed companies including assisting a number of organisations through the IPO process. Elissa is experienced in the specific requirements of companies in industries including resources, information technology, industrials and biotechnology.
Board of Directors
Mike is an experienced senior executive and FinTech entrepreneur. His international career has seen him build and lead fast growing global technology businesses such as Distra (sold to ACI Worldwide in 2012) and he has significant experience advising banks on payments transformation. He has held executive and board positions with large global corporates and start-ups and is a member of the Australian Institute of Directors. Mike received a NSW Pearcey Award for Entrepreneurship in 2013.
Peter has a wealth of experience in advising companies in the information technology sector as they move through rapid growth and expansion. Peter has held a number of executive and board positions at large and small technology focused organisations, including ASX listed companies, helping them take advantage of market opportunities and achieve growth potential. Peter is a member of the Australian Institute of Company Directors.
Martin Rogers is a non-executive director of Identitii. He is an experienced investor and company director and has a depth of expertise in incubating both private companies and publicly listed organisations, with a particular focus on the financial services and life sciences industries. Martin is the Chief Investment Officer of KTM Ventures Innovation Fund LP and has chemical engineering and computer science degrees from the University of New South Wales.